Category: social media plan

Facebook marketing for business is hot hot hot!

The recent BBC Programme Inside Facebook with Mark Zuckerberg highlighted the fact that there are over 800 million people on Facebook. Even the Queen! It’s word of mouth at scale. Nowadays you need a facebook page for your business. On Facebook you can easily add features that are harder to implement on your website. You…
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Stumbleupon drives more traffic than any other social media site

You may have heard the stat that StumbleUpon drives more traffic referrals than any other social media site.  I came across this interesting infographic on the The Lifecycle of a Web Page on StumbleUpon on the Stumbleupon blog. If you have never heard of it StumbleUpon helps you discover interesting web pages, photos and videos…
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How to : Write a social media business plan

I’m preparing a presentation around successful social strategies which reminded me of an old but good post about how to approach social media planning. It’s common for businesses embarking in social media think they need to build their strategies around the technology and not looking at audience needs first. Forrester’s POST method enables you to…
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